About
Rockwell Automation, Inc., is a global leader in industrial automation and digital transformation. We connect the imaginations of people with the potential of technology to expand what is humanly possible, making the world more productive and more sustainable. To learn more about how we are bringing the Connected Enterprise® to life across industrial enterprises, visit www.rockwellautomation.com.
Our relationship with Westburne began in the 1960s, when the Westburne organization expanded across Western Canada through the acquisition of independent distributors. Anchored by a firm belief in the Rockwell distributor model, Westburne continued to grow its sales presence and geographic reach while maintaining a strong customerfacing focus and an unwavering commitment to exceptional customer support. Today, Westburne is Rockwell’s largest distributor in Canada, strengthened by decades of aligned priorities and disciplined leadership. A defining milestone in this enduring partnership is Westburne Canada winning the Bradley Cup twice, reflecting the strength of our collaboration.
Westburne
Partnership
Story
“Rockwell Automation and Westburne are proud partners, combining strong local expertise with advanced automation solutions and services for customers across every industry in the country.”
Blake Moret, Chairman and CEO, Rockwell Automation
Product Highlights
Process & Power
Autonomous Operations
Manufacturing Lifecycle Management
Encompassing unified control, intelligent motor control, energy management and improved safety and efficiency.
Driven by Production Logistics, design, and control, to drive industrial optimization by utilizing and integrated technology stack and AI driven decision making
Helping customers simplify their manufacturing lifecycle through a consultative approach that includes cyber security solutions, augmented workforce services, digital threads, and industry-focused production & operations management solutions.
Process & Power
Encompassing unified control, intelligent motor control, energy management and improved safety and efficiency.
Autonomous Operations
Driven by Production Logistics, design, and control, to drive industrial optimization by utilizing and integrated technology stack and AI driven decision making
Manufacturing Lifecycle Management
Helping customers simplify their manufacturing lifecycle through a consultative approach that includes cyber security solutions, augmented workforce services, digital threads, and industry-focused production & operations management solutions.
Long‑Term Vision
For Rockwell Automation in Canada, the Factory of the Future goes beyond smart factories. It’s about resilience, optimization, and shaping the next era of industrial operations. Westburne will be a key orchestrator, serving as technology translators, ecosystem integrators, lifecycle value partners, and OT/IT convergence enablers. Positioned uniquely between Rockwell, OEMs, integrators, and end users, Westburne acts as a force multiplier, accelerating autonomy across Canada’s industrial landscape.
Market Focus
Largest pure-play automation company with deep domain expertise across a diverse set of Canadian end markets: Automotive / EV | Food & Beverage | Metals & Mining | Chemicals | eCommerce | Oil & Gas | Cement | Pulp & Paper
Powering the next generation
“Through our technology and people, we are helping to inspire the next generation of innovators to fill the talent pipeline for our customers and for our company.”
Blake Moret, Chairman and CEO, Rockwell Automation